As you know, expanding your giving methods from beyond just passing the plate is important to any giving strategy. It can not only prevent passing a virus but it can also increase your giving potential. But, when your church can’t meet on a Sunday due to something like COVID-19, it becomes even more important.
When you communicate with your church, make sure they know they can give easily and securely using their phone. By utilizing comprehensive giving methods like mobile app, text giving, and a mobile friendly website, you allow your donors to give whether or not your church is meeting this Sunday.
You might consider enabling one-tap giving on your phone so that users don’t have to work through long screens of putting in their debit card numbers, address or other information.
You might consider doing step by step tutorial videos or put a page together on your website explaining how to give on your mobile device or online.
Everyone’s inbox and phone is overflowing with COVID-19 Updates, so while you don’t want to overwhelm your members, you do want to consistently connect with your church with at least two touch points every week.
Remember to keep the WHY in front of them when it comes to giving. Show them ways that ministry is still happening through your church.
Carl Barnhill has served on staff at some of the largest churches and organizations in the country. He served as Media Director at Precept Ministries International, directing the television and radio program Precepts for Life with Kay Arthur, broadcasted to over 98 million homes around the world. He served as Video Production Director at Pinelake Church in Brandon, MS. He most recently served as Video Coordinator for Newspring Church in South Carolina. He currently serves as Creative Director and Owner of[twelve:thirty]media, serving churches and ministries all over the world through motion graphics content and church media coaching.