EPISODE 012: 5 MailChimp Hacks for Your Production Team with Jonathan Hawley


Show Notes and Resources Mentioned:

As I’ve shared in previous blog posts and podcast episodes, setting your team up for success for Sunday is essential in creating a powerful experience on Sunday. MailChimp offers a great service that you can use to build e-mail campaigns, view reports, keep your roster up to date and more. Its a great tool for communicating with your production team. In this episode, Jonathan Hawley, Production Director at Newspring Church Lexington, SC shares 5 tools within MailChimp that will transform the way you use the service with your team.

MailChimp Icon You can start a MailChimp account at mailchimp.com

Here is quick list of the MailChimp hacks Jonathan gives in this episode:

1. Utilize Groups and Custom Fields.
Break your team up into groups like: Audio, Lighting, Video, Load-In, Load-Out, Band etc. to send designated e-mails to custom groups.
Use Custom Fields to assign birthdays, address, and other custom information.

2. Segment Your Lists.
Easily create campaigns that break up your big list into little chunks to send designated e-mails to only the people that need to know that information.

3. Use the Import/Export Subscriber Feature.
Bring your list in and out of MailChimp using an Excel or .csv document with ease with this feature. Also use this feature in conjunction with apps like Eventbrite and others to save you time.

4. Automation.
Use the automation feature to check birthdays against today’s date to automatically send birthday e-mails. You can also use this feature with any custom field.

5. Useful Content is Key.
Don’t have the same content that says the exact same thing every week. Keep it short. Offer content in scannable bullet points and short paragraphs.


Twitter Icon Follow Jonathan Hawley on Twitter: @johnnyhawley


PDF IconClick Here to Download a FREE Show Outline of this Episode.

Tweetable Content from this Episode:
MAILCHIMP hack #1 - Break your team up into groups like to send designated e-mails to custom groups. @johnnyhawley Click To Tweet When e-mailing your team - Useful Content is Key. @johnnyhawley @twelve30media Click To Tweet 5 MailChimp Hacks to Use with Your Production Team. @johnnyhawley @twelve30media Click To Tweet
Sharable Content:

I want you to have the resources you need to lead your volunteer team well. That’s why in nearly every episode of the podcast I like to provide you with downloadable, sharable content that you can take back and use as you lead your teams. This content is absolutely FREE of charge. You can take it, copy it, and distribute it to your team members. May God bless your ministry as you serve Him.

PDF IconFREE .PDF of Jonathan’s “5 MailChimp Hacks for Your Production Team”

For ideas on what to include in Weekly E-Mails to your Team, check out this Episode of the Podcast:

Episode 009 - In-Page

This Episode of the Podcast is sponsored by:


The Church Media Podcast is the definitive podcast for helping you create dynamic experiences and build solid Media Production Teams at your church. Hosted by Church Media Coach and Author, Carl Barnhill and produced by legendary Producer and Composer, David Michael Hyde, The Church Media Podcast is designed to give you the tools and confidence you need to use media at your church or through your ministry, where people meet Jesus and grow in their relationship with Him. In each episode, we dive into the topics of Church Video, Audio, Lighting, Stage Design, Volunteer Culture and more.

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